CONSULTANCY SERVICES REQUIRED

 FOR THE DEVELOPMENT AND IMLEMENTATION OF COMMUNICATION AND OUTREACH STRATERGIES, PRODUCTS AND EVENTS

CRS USAID ERA

1. A.    CRS Background

CRS, an international humanitarian and development agency is dedicated to saving, protecting, and transforming lives in over 114 countries around the globe. CRS provides assistance without discrimination on race, religion, or nationality. CRS has been working in Pakistan since 1954 to promote human development by responding to major emergencies. CRS implemented emergency response, early recovery and development programming including education in Pakistan, reaching more than one million people during 2005-2022. CRS Pakistan programs are focused on: 1) Agriculture and Livelihoods 2) Education and Skills Development 3) Emergency Response and Recovery – Integrated Multi Sectors Approach and 4) Disaster Risk Reduction and Resilience Building.

1. B.       USAID-ERA Background

CRS in partnership with five local and international partners is implementing the USAID-funded Education Resilience Activity (ERA), which works to improve Pakistan’s education ecosystem and enhance inclusive, sustained access to quality education for marginalized children, particularly girls and children with disabilities. ERA is working with the provincial education departments in Sindh and Khyber Pakhtunkhwa to support policy implementation, community engagement, public and private partnerships for inclusive and resilient education.

1. C.    Objective

• The communications and outreach assignment will cover the following broad areas:
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• Communications and Outreach: work with ERA/CRS and USAID communications team to develop communications strategy and implementation plan.
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• Public Events: plan and coordinate public events in consultation with USAID, government education departments and stakeholders.
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• Communication Products: produce communication products such as videos, brochures, newsletters, infographics, press releases, social media posts, and success stories.
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• Reporting: produce quality weekly, monthly and quarterly reports to highlight program progress.

1. D.    Payment Schedule and Deliverables:

The consultant will be paid monthly upon completion of above deliverables and submission of monthly report per section 2.

Travel - Must be willing and able to travel to districts in Sindh and Khyber Pakhtunkhwa. The base of work for this assignment will be Islamabad with travel to Karachi, Peshawar and targeted districts as and when required

The official transportation will be covered by CRS Pakistan. The field visit travel and per diem will be covered by CRS Pakistan per CRS policy and procedures.

Key Working Relationships

Chief of Party, Deputy Chief of Party, Technical Advisors, and CRS communications team.

Required Qualifications

• Minimum master’s degree in mass communication, journalism, public relations, or relevant discipline from an accredited, recognized university.
• Minimum of five years’ experience in communication, media, outreach, event coordination, and reporting roles with USAID-funded education projects in Pakistan. Familiarity with education resilience and inclusive education will be an advantage.

Knowledge, Skills, and Abilities

• Strong writing, editing, and content creation skills. Proficiency in digital communication tools, social media platforms, and graphic designing.
• Excellent communication and coordination skills with USAID and multiple stakeholders, including government education officials, parents, communities, and the public.

• Fluency in English and Urdu is required, fluency in local languages such as Sindhi and Pashto will be an asset.

Note: Please submit the Financial Proposal along with CV mentioning the consultancy charges for the above-mentioned Scope of Work